Globalisation, sustainability and the media

Globalisation - Covering a wide range of distinct political, economic and cultural trends, the term globalisation has quickly become one of the most fashionable buzzwords of contemporary political and academic debate.

- Refers to freeing up the market so it can expand globally.

- Local and national boundaries are being collapsed.

- Fast food restaurant - no career progression, low salaries, massive profit.

- Global scale village due to technology.

Sovereignty
        - Challenges to the idea of the nations state

Accountability
        - Transnational forces and organisations: who controls them?

Chomskey and Herman

'Manufacturing Consen'

Consumerism, persuasion, society, brand and culture

- The hidden persuaders
- Century of self
- No logo - Naomi Klein

Sigmund Freud

- Psychoanalysis
- Hidden primitive sexual forces and animals instincts which need controlling.
- The interpretation of dreams.
- Civilisation represses human instincts and desires.
- Mass destruction vindication of his suppression of core human instincts.

Triangulation - Referring to reach an informed source by three or more sources.

- Summarise key points
- Reference important quotes

1964 - First things first manifesto
- Educated argument
- Agreed argument by a group of people

Incomplete manifesto
- Informal argument
- Context - Advising you on his own personal techniques and advise.

* 1964 argument on how graphic designers have been used and exploited not for the good of society but for money making corporations who've taken advantage of consumerism and skills designers possess. It argues how as an industry we want to make design for the good of the people, not to influence them into buying unnecessary things.

* Designers are selling out, that we should have principles and make work that benefit society.

* Diamonds exported from third world countries from cheap labour to wealthier countries at a much higher price.

First things first (Revisited)

1964 - Post war consumerism optimism
- Proposed for a critique of US style consumerism
- K.G = Activist + Socialist
- Accidental Manifesto
- A necessary part of the economy
- Design is not neutral
- We only learn about the commercial function of design

Essay

Is this workable?
Signed by cultural designers
Inform is persuasive
Why limit your audience or impact?
Views audience as passive
Cultural jamming - Disrupting cultural design in corporations

Good ethical designs
Mass Manipulation for cultural ends

Subculture and Style

Hebdige, D (1979) Subculture: The meaning of style'

Subculture

-Write out own values
- Re-thinking what it is to be british
- Create our own society
- Is using a symbolic challenge to society
- Alternative way of existence
- Rejected middle class values of Britain

- Don Letts- Subculture (2012)

'According to the usage and conventions which are at last being questioned but have no means been overcome - men act women appear'

- Hans Memling 'Vanity' (1485)
- Alexandre Cabanel 'Birth of Venus' (1863)
- Sophie Dahlfor Opium
- Titian's Venus of Urbino (1538)
- Ingres 'Le Grande Odalisque' (1814)
- Maret - Bar at the Folios Bergeres (1882)
- Jeff Wall 'Picture for Women' (1979)
- Coward R. (1984)
        * The camera in contemporary media has been put to use as in extension of the male gaze at women on the streets'.